A persistent challenge in customer relationship management is handling invalid email addresses. That’s the reason you should validate customer emails prior to starting outreach campaigns. However, managing verification at scale can be difficult, particularly when it involves manually transferring email lists to and from your CRM.
Thankfully, you don’t need to grapple with either of those challenges. This article will present you with seven top email verification tools that seamlessly integrate with your CRM software and offer an effortless verification process.
1. Instantly
Instantly provides a B2B lead database with over 450 million verified contacts. Additionally, it has a convenient verification tool that can be utilized independently to validate any email list. Instantly’s email verification service employs multi-layer verification techniques to guarantee precision, and comes with utility features such as email list insights and catch-all email identification.
Moreover, Instantly’s email verification tool integrates flawlessly with the built-in CRM, along with popular marketing systems like Salesforce and HubSpot. It also features unlimited integrations with any CRM via Zapier and offers a comprehensive API that enables the verification service to be embedded into any existing marketing workflow.
Caveat: Users may need onboarding to effectively utilize some advanced features.
2. MailerLite
MailerLite provides strong email outreach functionalities, yet replaces a verified lead database with MailerCheck. This standalone verification tool allows for either single-use or bulk email validation, minimizing human error by detecting misspellings, syntax flaws, and other complications. The platform also features hundreds of integrations with Zoho CRM, Hubspot, Salesforce, and even niche CRMs via Zapier.
Limitations: MailerLite’s email verification does not present options for monthly payments and only becomes cost-effective when users buy a significant number of credits at one time.
3. EmailListVerify
EmailListVerify claims a 99% accuracy rating and a processing capability of over 100,000 emails per hour. It also offers a broad array of verification-related lead enrichment tools. The platform emphasizes integrations with outreach tools but also accommodates popular CRMs like Hubspot and Ottokit, along with lesser-known CRM systems via Zapier.
Limitations: EmailListVerify does not provide substantial value beyond its verification capabilities, making it a less economical choice given the subscription fees of a separate CRM platform.
4. Emailable
Emailable is a precise email verification tool that operates well outside of its own user interface. It provides real-time email validation via a widget and is developer-friendly, thanks to a powerful API that can be implemented by simply copying a few lines of code. Additionally, Emailable offers direct integration with popular CRMs, enabling many users to easily incorporate it into their ongoing workflows.
Limitations: Emailable presents numerous features that should not be treated as standalone tools, resulting in feature bloat and a convoluted user experience. The platform’s pricing tiers also tend to be high compared to competitors.
5. Bouncer
Bouncer is an intuitive email verification platform featuring proprietary verification methods that can validate emails that many other tools might only flag as unverifiable.
This encompasses detecting catch-all email domains, email addresses protected by anti-spam filters, and addresses hosted by niche providers. The platform directly integrates with leading CRMs, including HubSpot CRM, Pipedrive, and Brevo. It also supports Make, a no-code automation builder that allows users to connect with thousands of other applications.
Limitations: Users acquainted with other email verification tools may perceive Bouncer as slow in response times when navigating the user interface and loading lead lists for verification.